“If you bully somebody face to face, and they get upset, you see them cry and be hurt. When it’s over the Internet, you can’t see the emotional reaction and go along thinking it’s no big deal.”
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Dr. Robin Kowalski
The advent of technology which has brought about the development of a whole new e-world aka, the Digital Age characterized by blogs, social networking sites and instant messaging, have significantly transformed the manner in which we communicate, yet threatened the very social fabric of our societies by posing unique challenges – cyber bullying being one of them. Cyber bullying is one of the fastest growing trends in the field of cyber crimes among teens, in recent times, and often leads to disastrous consequences for the victims ranging from long term psychological damage to physical and emotional distress and at times even death (Kowalski, Limber and Agatston, 2012).
The widespread reach and scope of cyber bullying among teens is apparent from various worldwide polls and surveys conducted over the years, which highlights the gravity of the issue. According to data made available by the Cyber bullying Research Center (Cyberbullying Research Center, 2011) approximately 20 of students reported experiences some sort of cyber bullying in their lifetimes, about 13.7 of them reported experiencing hurtful or insulting comments made against them; 12.9 of them reported being victims of rumors spread against them; which is incidentally one of the most common forms of cyber bullying. According to another customer research survey conducted in the U.S. in the year 2011, about 1 million children were reported to have been harassed, threatened or subjected to various forms of cyberbullying on social networking site such as Facebook during the period of one year (Consumer Reports, 2011).
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Figure 1:
Source: Cyberbullying Research Center (2011)
Meaning & Definition:
According to Trolley and Hanel, (2009) Cyberbullying is defined as any activitiy involving “the use of information and communication technologies such as e-mail, cell phones, and pager text messages, instant messaging, defamatory personal web sites, and online personal polling web sites to support deliberate, repeated and hostile behavior by an individual or group, that is intended to harm others” (pp. 33).
It has also been defined to include the use of any form of internet media, or electronic device to cause intentional harm or injury to others. It includes but is not limited to, the acts of cyber stalking, impersonating, virtual threatening and / or hacking into others’ personal accounts such as email ids or social networking site accounts etc., with a sole intention of damaging the other person’s reputation and causing mental, emotional or social distress / harm.
Background:
Contemporary technology has revolutionized the social as well as cultural dimensions of human interaction, particularly with regard to the manner in which students especially teens, interact with each other. This has completely transformed the concept of bullying from its conventional approach of in-school to online bullying, more popularly known as cyber bullying. The adolescent aggression which was so far being witnessed in classrooms and playgrounds have now ventured into more private spheres via electronic communication (Hinduja and Patchin, 2008). The internet is fast becoming one of the most inevitable parts of our social lives, and in the process has redefined the meaning and scope of interpersonal communications. The digital citizens of today, who grew up with internet around them are more exposed to the ill effects of the same, than never before (Herring, 2008).
The fact that internet has penetrated almost all aspects of our lives, is quite apparent and undeniable. The overwhelming presence of such a powerful tool, and its easy access to teens have increased the vulnerability of the victims of bullying to unprecedented levels. Furthermore, the trend of social networking sites and instant messaging as a part of our everyday lives, has opened up novel ways of communication, at the same time exposing individuals to varied forms of cyber
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